Branding Guidelines

Logo Usage

You may:

  • Use the logo as provided.
  • Scale the logo while retaining original proportions.
  • Convert the logo to raster formats while retaining perceived quality and sharpness.
  • Display the logo on a light background.

You may not:

  • Modify the logo, to include but not limited to the manipulation of colors, proportions, or the position of elements.
  • Reduce the perceived quality and sharpness.
  • Display the logo on a dark background.
  • Use the logo in a way that implies association or endorsement without our written consent.
Edge Drone Services LLC
Download the Logo [SVG]

Typography

Headings use the Kenyan Coffee typeface with all uppercase.

Body text uses the Lato typeface in its standard, bold, and italic variants.

Links should be underlined and use the primary brand color.

Colors

Please use provided values rather than sampling swatches.
Primary Brand Color
#e21d32
rgb(226, 29, 50)
Secondary Brand Color
#1e1b1c
rgb(30, 27, 28)
Alt Dark Brand Color
#2e2b2c
rgb(46, 43, 44)

If PANTONE® is needed, please contact us.

Rounded edges
have a 10px radius

Rounded edges should be used unless the bounding box extends to the edges of the document.